eRetail Europe October 7th Amsterdam with Wolford, Björn Borg, Grupo Cortefiel and Stylect

eRetail Europe 2015 is the European get-together for retailers, e-tailers and brands. A selection of 200 retailers, e-merchants and brands throughout Europe visits the conference to talk about e-commerce strategy. With best practices and cases from the largest and most innovative retailers and European experts on cross-channel and e-commerce.

A few of the top e-commerce executives that have already confirmed their attendance are Allopneus, ASDA/Wallmart, Asics, Calvin Klein, Cloakroom, Colruyt Group, El Corte Inglés, Ecco, Intermarché, Kiabi, Metro Group, Nike, Nikon, Oasis (Aurora Fashion), Outfittery, Pinterest, Rakuten, Staples, Swatch, Tommy Hilfiger and Zalando.

What is eRetail Europe 2015 all about?

eRetail Europe 2015 features cases with best practices and lessons learned given by leading retailers throughout Europe. Interactive panel discussions and 1-to-1 meet-ups round out the program.

Keynote speeches are given by leading professionals and thinkers in the industry, including:

  • Ashish Sensarma, CEO at Wolford AG
    Sensarma will open eRetail Europe 2015. He has over 30 years of experience in the apparel industry and will unveil his view on retail in a digital age. A session on ‘Making a heritage brand relevant for today’s omni-channel consumer’.
  • Patricia Benito de Mateo, consultant and former e-commerce director at Grupo Cortefiel
    What is a solid strategic approach for fashion brands to successfully expand globally? Patricia Benito de Mateo created and developed the e-commerce business in Grupo Cortefiel.
  • Noella Guinon, e-commerce manager at Björn Borg
    Guinon will share the experiences in organizing stock and logistics in a cross channel environment.
  • Don Marshall, head of e-commerce at Wolseley
    On how Wolseley has been developing a strategy for several of its brands to become a true Multichannel B2B player in the UK market. Starting in 2011, the company generates 20% of its' sales through eBusiness.
  • Marc Vicente, COO at Rakuten
    Vicente led the operations of Rakuten to implement its activities in e-commerce and Internet services first in the Spanish market and finally at EU level. His session is about how marketplaces can support retail. What are the differences, the future and the new trends.
  • Martin Smeding, online & e-commerce manager Interflora Sweden
    A session on mobile strategy, web analytics, social business development and omni channel synergies and how Interflora Sweden increased their order volume by +15%, every year, between 2012 and 2015.
  • Martiz Corbeling, head of e-commerce strategy at Otto Group
    Moritz Corbelin will give a profound update on Data Driven e-commerce.
  • Alberto Billato, group e-commerce manager at De’Longhi
    Alberto is responsible for building a powerful new channel which De'Longhi Group can use to engage directly with new and existing customers. A session on Understanding the customer.
  • Sergio de Léon Cosmen, e-commerce, medis and in-store director at LG Electronics Spain
    A start-up within a multinational company: about channel conflict, reinventing business and intra-entrepeneurs.

For more information on program and speakers please visit

Retail Europe’s dinner
In the evening an exclusive dinner will be held on a superb location set in the heart of the historic city of Amsterdam. Some of the speakers and guests from other Amsterdam eWeek events will be there too.

eRetail Europe an invitation only event for retailers, e-tailers and brands on e-commerce strategy. A selection of 200 retailers, e-merchants and brands throughout Europe are invited. Are you interested in attending eRetail Europe 2015? For request please contact


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